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	<title>Reverse Delta &#187; Reverse Delta&#8217;s Blog</title>
	<atom:link href="http://www.reversedelta.com/category/info/blog/feed" rel="self" type="application/rss+xml" />
	<link>http://www.reversedelta.com</link>
	<description>Recruitment Website Design, SEO, Web Design &#38; Development</description>
	<lastBuildDate>Mon, 20 Feb 2012 20:48:49 +0000</lastBuildDate>
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		<title>Want a supercharged WordPress Site?</title>
		<link>http://www.reversedelta.com/info/blog/security/want-a-supercharged-wordpress-site</link>
		<comments>http://www.reversedelta.com/info/blog/security/want-a-supercharged-wordpress-site#comments</comments>
		<pubDate>Tue, 14 Feb 2012 20:19:49 +0000</pubDate>
		<dc:creator>Paul Sayer</dc:creator>
				<category><![CDATA[Security]]></category>

		<guid isPermaLink="false">http://www.reversedelta.com/?p=982</guid>
		<description><![CDATA[Just be careful what you wish for. It appears that a plug-in called ToolsPack which claims to &#8220;Supercharge your WordPress site with powerful features&#8230;&#8221;  is actually a back door that <a href="http://www.reversedelta.com/info/blog/security/want-a-supercharged-wordpress-site">&#8230;</a>]]></description>
			<content:encoded><![CDATA[<p>Just be careful what you wish for.</p>
<p>It appears that a plug-in called <strong>ToolsPack</strong> which claims to &#8220;Supercharge your WordPress site with powerful features&#8230;&#8221;  is actually a back door that allows hackers to run any command they want on your site.</p>
<p>The plug-in has recently been appearing in sites that have been hacked in other ways, hiding in plain site as a plug-in, hoping users will<span style="line-height: 24px;"> ignore it as genuine and therefore allowing full access to your site data at any time.</span></p>
<p>It you see this plug-in installed in your site, un-install it and then do all the usual review of your site to find any weaknesses &#8211; further information can be found <a href="http://codex.wordpress.org/Hardening_WordPress" target="_blank">here</a> or your nearest friendly developer!</p>
]]></content:encoded>
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		<item>
		<title>Hacking&#8230;is anyone safe?</title>
		<link>http://www.reversedelta.com/info/blog/hacking-is-anyone-safe</link>
		<comments>http://www.reversedelta.com/info/blog/hacking-is-anyone-safe#comments</comments>
		<pubDate>Tue, 14 Feb 2012 18:49:08 +0000</pubDate>
		<dc:creator>Paul Sayer</dc:creator>
				<category><![CDATA[Reverse Delta's Blog]]></category>
		<category><![CDATA[Security]]></category>

		<guid isPermaLink="false">http://www.reversedelta.com/?p=975</guid>
		<description><![CDATA[It appears not, amid headlines of recent attacks on large companies and organisations, such  as Nortel Networks, Microsoft India, Ticket Master and most famously the CIA. Whether it be someone <a href="http://www.reversedelta.com/info/blog/hacking-is-anyone-safe">&#8230;</a>]]></description>
			<content:encoded><![CDATA[<p>It appears not, amid headlines of recent attacks on large companies and organisations, such  as <a href="http://www.washingtonpost.com/business/technology/report-chinese-hackers-breach-nortel-networks/2012/02/14/gIQApXsRDR_story.html" target="_blank">Nortel Networks</a>, <a href="http://www.bbc.co.uk/news/world-asia-india-17009573" target="_blank">Microsoft India</a>, <a href="http://www.itproportal.com/2012/02/14/ticketmasters-subsidiary-company-customer-database-has-been-hacked/" target="_blank">Ticket Master</a> and most famously the <a href="http://rt.com/usa/news/anonymous-hacked-cia-hackers-049/" target="_blank">CIA</a>.</p>
<p>Whether it be someone after your website or someone after your PC, it seems like everyone out there wants your data.</p>
<h3>What can you do?</h3>
<p>Whilst it may seem that determined professionals will stop at nothing , there are steps you can take to make it a more difficult process and also help to prevent the casual hacker from getting access to your information or site.</p>
<h3>Prevention is better than cure !</h3>
<p>On your PC, install Anti-virus and firewall software.  This needn&#8217;t cost a fortune and indeed there are some excellent free packages out there, including some built to the operating system for Windows users.  A lot of ISP and banks also offer Security software to their customers too!</p>
<p>Anti-Malware / Ad-ware software is also another line of defence that can help protect from those software packages that may have a legitimate use, but then installs more than you bargained for!</p>
<h3>Keep your Website and PC&#8217;s  up-to date with the latest releases and patches.</h3>
<p>Once you&#8217;ve installed security software &#8211; you need to keep it updated as hundreds of new virus outbreaks occur each month.</p>
<ul>
<li><span style="line-height: 24px;">Set your Anti-Virus program to automatically check and install updates to the Virus Definition files.  </span></li>
<li><span style="line-height: 24px;">Make sure you turn on real-time scanning and also scheduled scans, overnight is a good time as scanning won&#8217;t slow you down.</span></li>
</ul>
<p>A lot of software updates are to do with the the latest vulnerabilities discovered, so install them.  Let your PC do all the hard work;</p>
<ul>
<li>turn on the Windows Automatic Update functionality to take care of patches for your Windows operating system</li>
<li>installed software can often check automatically for updates.  This is a good idea for browsers and other internet facing software, that is often attacked.</li>
</ul>
<p>Updating software also applies to your website too, especially if you run any common third party software for blogs, shopping carts or forums which are often targets for attack due to the availability of open source code and all the potential targets that use them.    Good news is that this popularity mean that updates to the core product and plug-ins are frequent, and will patch up security problems as they are found.</p>
<h3>Belt and Braces &#8211; backup your data</h3>
<p>No matter what you do, sometimes a problem can happen.  If the worst should happen then the knowledge you back up all your data regularly, is a reassurance.  With the cost of Hard Drives coming down again after the flooding in Taiwan, it is very cheap to make sure that you have a backup plan in place.</p>
<h3>I&#8217;ve been hacked &#8211; what now ?</h3>
<p>Firstly &#8211; don&#8217;t panic!  Although that is not the first reaction for most people, I&#8217;ll admit.</p>
<p>If you suspect you PC has been compromised then you need to use your anti-virus scanner and do a full scan.  This will report any problems and normally remove problems automatically.  They will also provide links to sites that will provide more information.</p>
<p>If your virus scanner won&#8217;t work for any reason, search the internet for a list of the many free on-line scanners available that will run and report on any problems you have. T<span style="line-height: 24px;">hey may not fix them, but you will at least know if there are any issues.</span></p>
<p>However &#8211; make sure to pick an on-line scanner from a reputable firm that you may have heard of and research first online. There are many bogus scanners out there that claim to scan your PC and then suggest you need to buy expensive software to fix the problems.</p>
<p>If you feel your Website has been compromised, then seek help from your Host if they offer such a service or your web designer if they do.  If you run your own site, again there is a lot of on-line services that can assist.</p>
<p>Finally, it may be that you will need to call on those back-ups, you did set them up didn&#8217;t you?</p>
]]></content:encoded>
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		<title>Wanted: Rock Star</title>
		<link>http://www.reversedelta.com/info/blog/about-reverse-delta/wanted-star-junior-web-project-manager</link>
		<comments>http://www.reversedelta.com/info/blog/about-reverse-delta/wanted-star-junior-web-project-manager#comments</comments>
		<pubDate>Thu, 02 Feb 2012 20:15:22 +0000</pubDate>
		<dc:creator>Dave Haygarth</dc:creator>
				<category><![CDATA[About Reverse Delta]]></category>

		<guid isPermaLink="false">http://www.reversedelta.com/?p=968</guid>
		<description><![CDATA[We&#8217;re growing and need someone to help us grow. With an ever growing list of clients, we&#8217;re in the business of keeping happy, we need someone to help us do <a href="http://www.reversedelta.com/info/blog/about-reverse-delta/wanted-star-junior-web-project-manager">&#8230;</a>]]></description>
			<content:encoded><![CDATA[<p>We&#8217;re growing and need someone to help us grow. With an ever growing list of clients, we&#8217;re in the business of keeping happy, we need someone to help us do that. But not just anybody, we want a rock star (no musical experience necessary).</p>
<p><strong>To apply or find out more email <a href="mailto:dave.haygarth@reversedelta.com">dave.haygarth@reversedelta.com</a> and explain a little bit about why you are that person. Please attach a CV or link to your LinkedIn profile.</strong></p>
<h1>Job Vacancy:</h1>
<h3>Project support manager and account support manager,</h3>
<p>This is a role for a project manager and account manager, reporting to the Director of Operations and working with Senior Project Managers, Development Team and Support staff.</p>
<p>This is a great role for a &#8220;people person&#8221; &#8211; one who is keen to progress into <strong>project and account management</strong> with a background in <strong>web development</strong>.</p>
<p>The role might also suit a freelancer who is used to &#8220;doing everything&#8221; but wishes to <strong>focus</strong> on project or account management.</p>
<p>This is <strong>a customer-facing role</strong> and is varied due to the small size of our business. You will need to frequently and persistently deal with clients and be a public face of the company.</p>
<p>You can expect to be keeping in <strong>close contact with customers</strong>, reading and contributing to <strong>proposals, specifications, QA testing </strong>and meeting / phoning existing clients.</p>
<p>You will see some projects through <strong>from inception to delivery</strong>, ensuring clear communication at all times between clients and <strong>designers, developers, copywriters and SEO consultants.</strong> You will be the ‘glue’ that keeps the projects together!</p>
<p>You will <strong>manage existing accounts</strong> when clients raise support or maintenance requests, and will <strong>actively contact clients</strong> who are already ‘quiet’ and ensure that they are happy and catered for.</p>
<p>Although this is <strong>not a ‘hands-on’ technical role</strong>, it will be<em> to your advantage</em> if you have a background or hands-on understanding of developing websites using any of the following:</p>
<ul>
<li>HTML</li>
<li>CSS</li>
<li>PHP</li>
<li>SQL</li>
<li>Javascript</li>
<li>mySQL</li>
<li>WordPress</li>
</ul>
<p><strong>Other skills we are looking for experience in are:</strong></p>
<ul>
<li>SEO</li>
<li>PPC</li>
<li>CMS platforms – e.g. Joomla, Drupal</li>
<li>e-Commerce platforms – e.g. Magento, osCommerce, XCart, CubeCart</li>
</ul>
<p><strong>Experience of the following sectors is a bonus:</strong></p>
<ul>
<li>Recruitment</li>
<li>E-commerce / Retail</li>
</ul>
<h3><strong>Qualifications and skills</strong></h3>
<p>Primarily, you need to be a good communicator who understands when it’s appropriate to use email / phone / face-to-face contact</p>
<p>A degree is an advantage but not a necessity – good experience is considered more relevant.</p>
<h3><strong>About Us</strong></h3>
<p>An established 10 year old web development business with clients in recruitment, online dating, e-commerce/retail sectors as well as a broad base of businesses in various other sectors.  Read more <a title="About Us" href="http://www.reversedelta.com/about-us">here</a></p>
<p>See our portfolio <a href="http://www.reversedelta.com/category/clients/portfolio ">here</a> to get an idea of our range of clients</p>
<p>We provide web design, web application development and search engine marketing services to small businesses.</p>
<p>We use open source technology where it fits, and also have our own recruitment CMS product FXRecruiter (see <a href="http://www.fxrecruiter.co.uk/">www.fxrecruiter.co.uk</a>)</p>
<p>We pride ourselves on a <strong>friendly ‘can-do’ attitude</strong>, often going the extra mile to create and keep happy clients.</p>
<p>The culture is informal as would be expected of a small business, yet rewarding as you will be a key member of the team and share in the financial success of the company in the form of performance and profit-related bonuses and share option schemes.</p>
<h3><strong>Location</strong></h3>
<p>You will work from home, but ideally be based within an hour’s travel of Manchester.</p>
<h3><strong>Travel</strong></h3>
<p>The job will require <strong>some</strong> <strong>rare</strong> work on client sites or at our offices in London or Manchester.</p>
<p>Any travel expenses to clients will be paid for by us.  Any travel to our office will be paid for by you.</p>
<h3><strong>Equipment</strong></h3>
<p>You will need to provide the following at your own cost:</p>
<ul>
<li>Telephone</li>
<li>Broadband Internet Connection</li>
<li>PC with Windows XP, Vista or 7, or a reliable modern Mac</li>
<li>Microsoft Office Professional</li>
<li>Web Development Tools of your own choosing or the ability to install them</li>
</ul>
<p>The following will be provided</p>
<ul>
<li>Mobile phone and basic contract</li>
</ul>
<h3><strong>Package</strong></h3>
<ul>
<li>A competitive salary will be offered based on your experience and qualifications.  Salary is depending on who you are and what your best skills are and how they can help us grow sustainably.</li>
<li>Commission is paid on new clients you can bring to the company.</li>
<li>Performance and profit-related bonuses are also paid.</li>
<li>Salary package will be reviewed annually</li>
</ul>
<h3><strong>Terms of Employment</strong></h3>
<ul>
<li>Flexible Working.  No fixed hours, but core hours are 10am to 5pm. Expectation of 42 hours per week.</li>
<li>6 months probation period during which time 1 week notice is given by either party.</li>
<li>After 6 months, 1 month&#8217;s notice by either party.</li>
<li>After 1 year, 3 months&#8217; notice by either party.</li>
<li>20 days holiday + 1 day for every year up to max of 26 days.</li>
<li>No pension is provided &#8211; you will need to make your own arrangements.</li>
</ul>
<h3><strong>Reverse Delta Terms &amp; Privacy Policy</strong></h3>
<p>Reverse Delta is committed to protecting your privacy in accordance with the Data Protection Act 1998 and the Privacy &amp; Electronic communications regulations 2003. Reverse Delta collects, uses and disseminates the personal information you provide to us only in accordance with the policies and procedures outlined in this section.</p>
<p>If Reverse Delta transfers your personal information to authorised third parties, Reverse Delta will ensure that the recipient applies the same levels of protection, as Reverse Delta is required to apply to your personal information under United Kingdom data protection legislation.</p>
<p>By accessing the website and registering information or sending in your CV to Reverse Delta, you consent to Reverse Delta collecting and processing personal information in the manner set out in the Terms and the Privacy Policy.</p>
<p><strong>Information Collection and Use</strong></p>
<p>Reverse Delta is the sole owner of the information collected on this site. We will not sell, share, or rent this information to others in ways that differ from that disclosed in this statement.</p>
<p><strong>Disclosure of your Information to Others</strong></p>
<p>Reverse Delta uses your information internally, and does not disclose your personal information to third parties, except as set forth in the following points.</p>
<p>1. We may disclose such information to companies and individuals we employ to perform functions on our behalf. These individuals will have access to your personal information as necessary to perform their functions, but they may not share that information with any other third party.</p>
<p>2. We may disclose such information if legally required do so to: (a) conform to legal requirements or comply with legal process; (b) protect the rights or property of Reverse Delta.</p>
<p><strong>Data Protection Act (1998)</strong></p>
<p>Reverse Delta web site allows you to submit your CV to Reverse Delta either with your Registration details or directly by email. Your CV will be stored on Reverse Delta internal computer systems.</p>
<p>Once Reverse Delta has obtained your CV, Reverse Delta will enter information contained in your CV to create a record about you on our internal computer system. Reverse Delta may add to the information obtained from your CV with written or verbal information taken directly from you. The only information that will be added to the record about you on Reverse Delta internal computer system will be information that is considered necessary or helpful and is intended to assist in the recruitment process.</p>
<p>We will not send your CV to organisations with vacancies for which you may be appropriate, without your express consent.</p>
<p>If you wish to request the removal of personal information from Reverse Delta database, please contact the Database Administrator at support@reversedelta.com</p>
<p><strong>Accessing the Information that Reverse Delta collects</strong></p>
<p>You have the right to request a copy of the information held by Reverse Delta about you in its records in return for the payment of a small fee (up to £10). If the data Reverse Delta has is inaccurate, you may have such data corrected or erased. All requests for copies of information should be sent to Database Manager at support@reversedelta.com</p>
<p><strong>Security</strong></p>
<p>Reverse Delta takes every precaution to protect your information. Access to your personal information, is restricted within Reverse Delta. Only employees who require information to perform a specific job may be granted access to this information. The servers on which Reverse Delta store personally identifiable information are kept in a secure environment.</p>
<p><strong>Changes to Privacy Statement</strong></p>
<p>If Reverse Delta decides to change its Privacy Statement, we will post those changes on our web site so that you will always know what information we gather, how we might use that information, and to whom we will disclose it.</p>
<p>We welcome your comments concerning this Privacy Statement. If at any time you have questions or concerns about Reverse Delta Privacy Statement, or you believe that we have not adhered to this Policy, please contact us by e-mail at support@reversedelta.com or call us on +44 (0) 8000 199 737 and speak to one of our staff.</p>
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		<title>The slow demise of Internet Explorer 6</title>
		<link>http://www.reversedelta.com/info/blog/internet-trends/the-slow-demise-of-internet-explorer-6</link>
		<comments>http://www.reversedelta.com/info/blog/internet-trends/the-slow-demise-of-internet-explorer-6#comments</comments>
		<pubDate>Fri, 06 Jan 2012 12:06:16 +0000</pubDate>
		<dc:creator>Dave Bancroft</dc:creator>
				<category><![CDATA[Internet trends]]></category>
		<category><![CDATA[Web news]]></category>
		<category><![CDATA[Website Design]]></category>

		<guid isPermaLink="false">http://www.reversedelta.com/?p=932</guid>
		<description><![CDATA[Fantastic News. Microsoft&#8217;s Internet Explorer 6 (IE6) is nearly dead!  The bane of developers lives for much of the last decade, and a major security hole, IE6 has consistently been in <a href="http://www.reversedelta.com/info/blog/internet-trends/the-slow-demise-of-internet-explorer-6">&#8230;</a>]]></description>
			<content:encoded><![CDATA[<p>Fantastic News. Microsoft&#8217;s Internet Explorer 6 (IE6) is nearly dead!  The bane of developers lives for much of the last decade, and a major security hole, IE6 has consistently been in wide use in the UK, especially in corporate and public sector environments, even though it is over 10 years old.</p>
<p>Luckily, Microsoft agree:</p>
<blockquote><p>&#8220;Time to pop open the champagne because based on the latest data from Net Applications, IE6 usages in the US has now officially dropped below 1%,&#8221; <a href="http://windowsteamblog.com/ie/b/ie/archive/2012/01/03/the-us-says-goodbye-to-ie6.aspx">blogged Roger Capriotti</a>, Microsoft&#8217;s director of Internet Explorer marketing.&#8221;</p></blockquote>
<p><a href="http://www.bbc.co.uk/news/technology-16408850">Read more here</a> and <a href="http://en.wikipedia.org/wiki/Internet_Explorer_6">here</a></p>
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		<title>There are no secrets: Content is everything</title>
		<link>http://www.reversedelta.com/info/blog/there-are-no-secrets-content-is-everything</link>
		<comments>http://www.reversedelta.com/info/blog/there-are-no-secrets-content-is-everything#comments</comments>
		<pubDate>Thu, 15 Dec 2011 23:07:03 +0000</pubDate>
		<dc:creator>Dave Haygarth</dc:creator>
				<category><![CDATA[Reverse Delta's Blog]]></category>
		<category><![CDATA[Search Engine Optimisation (SEO)]]></category>
		<category><![CDATA[content]]></category>
		<category><![CDATA[good]]></category>
		<category><![CDATA[Google]]></category>

		<guid isPermaLink="false">http://www.reversedelta.com/?p=923</guid>
		<description><![CDATA[I don&#8217;t know how many times and in how many ways I need to say this, but Google is not here for you &#8211; the content-creator. It is here for <a href="http://www.reversedelta.com/info/blog/there-are-no-secrets-content-is-everything">&#8230;</a>]]></description>
			<content:encoded><![CDATA[<p>I don&#8217;t know how many times and in how many ways I need to say this, but Google is not here for you &#8211; the content-creator. It is here for the person performing the search. As soon as you grasp this you will see how easy &#8230; and how hard, Google&#8217;s job is.<br />
It&#8217;s easy because it just needs to work out what content is relevant to the search that this person is making.  It&#8217;s hard, because Google needs to pick its way through all the people who are trying to outsmart it with trickery or <em>black hat</em> techniques.</p>
<p>We so often say that <strong>content is king</strong> and that the job of your website is to <strong>deliver</strong> and <strong>present</strong> that content in the kind of way the Google can understand. If you&#8217;re obsessed about how Google  ranks you because of your URL content, your page load speed, your meta values, then &#8230; okay &#8211; good luck to you.  But wouldn&#8217;t this all be time better spent on focusing on <strong>creating better, more interesting, more valuable content</strong> for your website??  I really think so.</p>
<p>Matt Cutts does, too.</p>
<p><iframe src="http://www.youtube.com/embed/0JD55e5h5JM" frameborder="0" width="560" height="315"></iframe></p>
<p>450 of the best quality PhD students employed by Google are persistently trying to make Googlebot smarter. Are you more clever than them?</p>
]]></content:encoded>
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		<title>Merry Christmas from Reverse Delta</title>
		<link>http://www.reversedelta.com/info/blog/merry-christmas-from-reverse-delta</link>
		<comments>http://www.reversedelta.com/info/blog/merry-christmas-from-reverse-delta#comments</comments>
		<pubDate>Thu, 15 Dec 2011 19:46:10 +0000</pubDate>
		<dc:creator>Dave Bancroft</dc:creator>
				<category><![CDATA[About Reverse Delta]]></category>
		<category><![CDATA[Reverse Delta's Blog]]></category>

		<guid isPermaLink="false">http://www.reversedelta.com/?p=915</guid>
		<description><![CDATA[Merry Christmas from the team at Reverse Delta.  All the best for a successful and happy 2012! This year we are again refraining from &#8216;hard copy&#8217; cards and are instead supporting Macmillan <a href="http://www.reversedelta.com/info/blog/merry-christmas-from-reverse-delta">&#8230;</a>]]></description>
			<content:encoded><![CDATA[<p>Merry Christmas from the team at Reverse Delta.  All the best for a successful and happy 2012!</p>
<p>This year we are again refraining from &#8216;hard copy&#8217; cards and are instead supporting Macmillan Cancer Care through a donation.  We strongly encourage you to review why.   One in three of us will get cancer and it’s the toughest fight most of us will ever face.   You can <a href="http://www.macmillan.org.uk/Donatenow/" target="_blank">donate to Macmillan here</a>.</p>
<p><img class="alignnone" title="Merry Christmas from Reverse Delta" src="http://www.reversedelta.com/xmas2011/xmas11.jpg" alt="" /></p>
]]></content:encoded>
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		<title>Go fishing with Social Media</title>
		<link>http://www.reversedelta.com/info/blog/marketing/go-fishing-with-social-media</link>
		<comments>http://www.reversedelta.com/info/blog/marketing/go-fishing-with-social-media#comments</comments>
		<pubDate>Thu, 08 Dec 2011 16:32:52 +0000</pubDate>
		<dc:creator>Dave Haygarth</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Online Recruitment]]></category>
		<category><![CDATA[Opinion]]></category>
		<category><![CDATA[Social Networking]]></category>

		<guid isPermaLink="false">http://www.reversedelta.com/?p=896</guid>
		<description><![CDATA[One for the recruiters but appropriate to a number of industries I guess. One of the greatest things about Twitter and Facebook is that you can get to places (and <a href="http://www.reversedelta.com/info/blog/marketing/go-fishing-with-social-media">&#8230;</a>]]></description>
			<content:encoded><![CDATA[<p>One for the recruiters but appropriate to a number of industries I guess.</p>
<p>One of the greatest things about Twitter and Facebook is that you can get to places (and people) you couldn&#8217;t get to before. Fancy getting to know your competitors&#8217; candidates and clients? Well&#8230; you&#8217;re one step nearer now.</p>
<p>Harnessing the incredible power that social media runs on can take some time to get used to. People talk about good content, interesting angles, good stories&#8230; they&#8217;re all fundamental &#8211; yes &#8211; but recruiters can leverage social media channels to engage in a little more underhand a way than you might think. I don&#8217;t even think this is &#8216;naughty&#8217; either&#8230; just being creative with &#8216;out there&#8217; information.</p>
<p>It&#8217;s all based around the <em><strong>follow</strong> </em> or <strong><em>like</em></strong> concepts.  (I&#8217;ll illustrate with Twitter but there&#8217;s a similar approach on Facebook)</p>
<p>Let&#8217;s say you work in a certain niche or geographic area. You will have some direct competitors. Have you seen who they are following?  Some of <em>those</em> people will be <em>their</em> candidates and clients.   Follow them.  It&#8217;s one click. Done.   The nature of us humans and our curiosity means that when we see someone <em>following</em> us on social media, we tend to be flattered. We follow them back. Job done.. in that case.   From that point onwards, you just need to be interesting (I can&#8217;t really help you do that too much but can provide the tools).  Once you have those prospects on LinkedIn, Twitter, Facebook, you just need to inspire, flatter, draw them in with the kind of content that they want.</p>
<p>It’s so important that recruiters provide unique, easy to share content &#8211; adding value to your target group, as well as promoting you as outstanding people.</p>
<p>Good content includes <a href="http://www.recruitment-seo.com/tag/copywriting/" target="_blank">writing good job descriptions</a> and titles too &#8211; don&#8217;t assume you need to be sitting down blogging every hour God sends.</p>
<p>Write good content, get good followers, and you will reap the rewards.</p>
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		<title>New Reverse Delta Website Launched</title>
		<link>http://www.reversedelta.com/info/blog/about-reverse-delta/new-reverse-delta-website-launched</link>
		<comments>http://www.reversedelta.com/info/blog/about-reverse-delta/new-reverse-delta-website-launched#comments</comments>
		<pubDate>Wed, 16 Nov 2011 12:45:39 +0000</pubDate>
		<dc:creator>Dave Bancroft</dc:creator>
				<category><![CDATA[About Reverse Delta]]></category>
		<category><![CDATA[Website Design]]></category>

		<guid isPermaLink="false">http://reversedelta.com/?p=819</guid>
		<description><![CDATA[Finally, after a lot of hard work crammed between other people&#8217;s projects, we have a new website! It&#8217;s testament to the previous website that it survived so long ! We <a href="http://www.reversedelta.com/info/blog/about-reverse-delta/new-reverse-delta-website-launched">&#8230;</a>]]></description>
			<content:encoded><![CDATA[<p>Finally, after a lot of hard work crammed between other people&#8217;s projects, we have a new website!</p>
<p>It&#8217;s testament to the previous website that it survived so long ! We know it was starting to look a bit dated and also very small on our nice widescreen monitors, but it served it&#8217;s purpose and has worked very hard for us over the years. We wish it well in it&#8217;s retirement.</p>
<p>The new website is built on a WordPress foundation, and brings our <a title="Reverse Delta Website Portfolio" href="http://reversedelta.com/category/clients/portfolio">portfolio</a> centre stage. We think this is what most people are looking for initially, before digging a little deeper to see our <a href="http://reversedelta.com/category/clients/testimonials">fantastic testimonials</a> and <a href="http://reversedelta.com/category/clients/case-studies">case studies</a>, before <a title="Contact Reverse Delta" href="http://reversedelta.com/about-us/contact-us">contacting us</a> or requesting a quote using our <a href="http://reversedelta.com/online-quote">online quote form</a>.</p>
<p>Our design and development teams have put a lot of thought into making the site easy to use and also able to grow with our business, and also integrates with all our social networks. We hope it is refreshing, a little different, yet easy to use and shows a bit of our personality.</p>
<p>We&#8217;d be delighted to hear your comments.</p>
<p>&nbsp;</p>
<p>&nbsp;</p>
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		<title>What kind of website are you??</title>
		<link>http://www.reversedelta.com/info/blog/what-kind-of-website-are-you</link>
		<comments>http://www.reversedelta.com/info/blog/what-kind-of-website-are-you#comments</comments>
		<pubDate>Thu, 03 Nov 2011 11:09:04 +0000</pubDate>
		<dc:creator>Dave Haygarth</dc:creator>
				<category><![CDATA[Internet trends]]></category>
		<category><![CDATA[Reverse Delta's Blog]]></category>
		<category><![CDATA[Web Analytics]]></category>
		<category><![CDATA[Website Design]]></category>

		<guid isPermaLink="false">http://reversedelta.com/?p=771</guid>
		<description><![CDATA[It sounds a bit of a strange question but users expect different things from different websites.  If you&#8217;re a blog then people need to feel like they have landed on a <a href="http://www.reversedelta.com/info/blog/what-kind-of-website-are-you">&#8230;</a>]]></description>
			<content:encoded><![CDATA[<p>It sounds a bit of a strange question but users expect different things from different websites.  If you&#8217;re a blog then people need to <em>feel</em> like they have landed on a blog when they get to your site.  A recruitment company should feel like a recruitment company website, and an e-commerce online shop should deliver certain things too.</p>
<p>It seems daft to even suggest it, but getting your architecture and navigation right is one of the first steps in defining a website design (or even selecting a bought or free template).  There are many good examples of working navigation out there &#8211; and everyone has their favourite, but <a href="www.webdesignerdepot.com/2011/11/navigation-patterns-for-ten-common-types-of-websites/?utm_source=dlvr.it&amp;utm_medium=twitter">this article on the Web Designer Depot site</a> shows the subtle art of getting the navigation right.</p>
<p>Twinned with that, <a href="http://www.seomoz.org/ugc/google-analytics-heat-map-analytics-good-designer-sexy-conversions">heat maps and analytics</a> can show (indeed can <em>prove) </em>navigation and layout tweaks work (or don&#8217;t work) well</p>
<p>Does your site work well?</p>
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		<title>Fancy 300Mbps broadband speeds?</title>
		<link>http://www.reversedelta.com/info/blog/fancy-300mbps-broadband-speeds</link>
		<comments>http://www.reversedelta.com/info/blog/fancy-300mbps-broadband-speeds#comments</comments>
		<pubDate>Sun, 16 Oct 2011 09:10:55 +0000</pubDate>
		<dc:creator>Paul Sayer</dc:creator>
				<category><![CDATA[Internet trends]]></category>
		<category><![CDATA[Reverse Delta's Blog]]></category>
		<category><![CDATA[Web news]]></category>

		<guid isPermaLink="false">http://reversedelta.com/?p=759</guid>
		<description><![CDATA[As part of it&#8217;s roll-out plans to have fibre broadband available to two-thirds of UK premises by 2015 using Fibre to the cabinet (FTTC), BT is trialling a service called <a href="http://www.reversedelta.com/info/blog/fancy-300mbps-broadband-speeds">&#8230;</a>]]></description>
			<content:encoded><![CDATA[<p>As part of it&#8217;s roll-out plans to have fibre broadband available to two-thirds of UK premises by 2015 using Fibre to the cabinet (FTTC), BT is trialling a service called Fibre to the Premises (FTTP) which offers 300 Mbps, which it plans to have available at the end of Q1 2012.  </p>
<p>Whilst the full 300Mbps speed will only be available to &#8216;a minority&#8217; of the people who can get FTTP, the technology will mean that other customers will be able to receive an 80 Mbps service; still twice as fast as the current offering.</p>
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