It seems one of those simple, repeated questions we get, but it’s amazing how many people will willingly invest a good deal of time and money in a state-of-the-art content-managed website, then come unstuck when it comes to writing good, clear content that people will actually want to read.
Just spotted a great article on the BusinessLink website on how to write for the web, including some very simple good advice on titles, article length, use of lists etc.
